GROW YOUR CAREER WITH LIBERTAS

By Tim & Julie Harris · April 3, 2026

⚡ The Overlooked Lead Source That Still Works

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If you’ve been wondering:

“Why are homes still expensive even after rates doubled?”

Here’s the answer:

Because affordability didn’t break recently.

It’s been changing for 50 years.

The Chart That Explains Everything

In 1970:

Homes cost 2.7× income

Today:

Homes cost 5.1× income

That means buyers today must commit nearly double the financial effort previous generations needed.

So affordability didn’t suddenly disappear.

It slowly eroded.

Why Prices Didn’t Drop After Rates Jumped

Normally:

higher rates = lower prices

But something unusual happened.

Millions of homeowners locked into 3% mortgages decided not to sell.

Moving today often means paying $12,000+ more per year for the same house.

So they stayed put.

Inventory collapsed.

Prices stayed high.

The Real Cause of the Housing Shortage

It isn’t investors.

It isn’t migration.

It’s supply.

Cities that build more homes stay affordable.

Cities that restrict building don’t.

Example:

Austin ≈ 5× income


San Francisco ≈ 11× income

Supply determines affordability.

Always.

Quick Question for You…

What if a newsletter like this one went out under your name to your clients and prospects—without you writing a single word?

We’re considering launching a fully done-for-you local real estate newsletter service where we handle everything:

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Before we build it, we want your input. 👇

What Smart Agents Should Do Right Now

If fewer homeowners are moving, agents must adjust.

Here’s what works in this market:

1. Prospect for listings daily

Expireds
FSBOs
absentee owners
investors

These are your opportunity zones.

2. Focus on motivated sellers

Divorce
death
relocation
downsizing
financial pressure

These sellers still move regardless of rates.

3. Build relationships with builders

New construction is becoming a larger share of available inventory.

Agents connected to builders stay busy.

The Opportunity Hidden Inside This Market

Most agents are waiting for the market to “normalize.”

But this is the new normal.

Fewer listings.

Longer ownership cycles.

Stronger need for real sales skills.

Agents who adapt now will have less competition later.

And that’s exactly where you want to be.

— Tim Harris
Tim & Julie Harris® Real Estate Coaching
https://whylibertas.com/harris

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IN PARTNERSHIP WITH EXP REALTY & LIBERTAS

🚀 Make 2026 Your Breakthrough Year!

If you’re ready to make 2026 your breakthrough year, don’t wait.
This is your chance to partner directly with Tim and Julie.

Let’s go! It’s time for you to upgrade your real estate brokerage experience.

👉 Go now to https://WhyLibertas.com/Harris or text Tim directly at 512-758-0206.

Opportunity doesn’t wait — and neither should you.

A SMALL FAVOR → A REAL THANK-YOU

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