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🌞 Good morning, agents! As real estate professionals continue navigating the volatile 2025 housing landscape, one topic remains at the forefront of nearly every conversation: home prices.

While headlines often lean toward drama, the reality is far more nuanced and far more important for agents to explain accurately.

Whether you're speaking to a nervous seller, a hesitant buyer, or a skeptical investor, understanding the real trends behind the noise is essential.

Here are 7 clear, current, and client-friendly facts about today’s home prices and how to use them to build trust, provide clarity, and win more business.

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📉 1. Prices Have Cooled—but That Doesn’t Mean They’ve Crashed

Yes, prices are adjusting in many markets—but not crashing.

The typical price decline since the pandemic peak is only about 5–10% in areas that experienced a massive run-up.

That’s a mild dip, not a free fall.

📈 2. Most Sellers Still Have Huge Equity Gains

Even with recent price adjustments, sellers who bought before 2022 are typically sitting on massive equity.

In many cities, prices are still 30%–50% higher than in 2019.

That’s what we mean by “you’re not losing, you’re cashing out.”

📊 3. Not All Price Adjustments Are Created Equal

Cities like Austin and Miami saw price increases of 50–60% during the pandemic—and their recent 10–17% declines are just a market correction.

Meanwhile, places like New York, Chicago, and Philadelphia haven’t seen price drops at all.

🏘️ 4. Price Adjustments Vary by Region—and Even by Neighborhood

Midwestern and Northeastern markets like Minneapolis and NYC are holding strong due to tight inventory.

Meanwhile, markets in Texas and Florida are seeing modest declines as inventory grows. What’s true for one zip code might not be true two miles away.

***Check your own Daily Hotsheet in your MLS for specifics and preview the competition and pendings prior to ALL listing appointments!!***

🎢 2025’s Real Estate Rollercoaster: Dodge the Career-Killers with THIS Mastermind!

Is 2025 hitting your real estate hustle like a rogue wrecking ball? You’re not imagining it—this market’s a BEAST! 😱 Leads are playing hard-to-get, competition’s got claws, and clients are side-eyeing every move. For too many agents, the vibe’s less “top prod” and more “where’d my mojo go?”

But hold up—there’s a way to flip theipt before its too late! 🎬

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🧮 5. Real-World Math Helps Buyers & Sellers Understand the Market

Example: A $500,000 house today may have sold for $375,000 in 2019. That’s a 33% increase.

Even if it peaked at $525,000 in 2022 and ‘adjusted’ to $500,000 now, the owner still gained big over time. Help your clients see the full picture.

🤔 6. Median Listing Prices Don’t Tell the Whole Story

When lower-priced homes enter the market, the median can drop even if actual home values haven’t.

Always use tools like Case-Shiller or FHFA indexes for more accurate appreciation data when explaining pricing trends.

📃 7. Show Sellers Their Net—and Remind Them They’re Not Buying at the Peak

Use a seller’s net sheet to walk through real proceeds after closing costs, commissions, and loan payoffs.

Even after a 5–10% price dip, most sellers come out ahead. If they’re buying again, remind them they’re not buying at the top of the market either.

TOGETHER WITH LIBERTAS

🚀 Level Up Your Real Estate Career

Still grinding but not getting ahead? It might be time for a smarter move.

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✅ Free Premier Coaching
✅ Weekly agent masterminds
✅ Full onboarding support
✅ A network of top producers
✅ Real paths to income and freedom

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📣 Want more powerful scripts and market insight?

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BONUS: Make This Info Work for You

📞 Phone Script:
“Hi [Client], a lot of people are asking about price drops. I’ve got 7 fast facts about the market that will clear things up. Shall I email them to you? I’d also be happy to do a new market analysis for your home specifically.”

📧 Email Snippet:
Subject: “Have Home Prices Crashed?”
Body: “Here’s what’s really happening with prices (and what it means for you).”

📱 Social Media Prompt:
Create a carousel or reel based on the 7 facts. End with: “Want a custom price update for your home? DM me.”

📋 Quick Recap: The 7 Fast Facts

• Most sellers still have big equity
• Price drops are modest, not crashes
• Region matters—some markets are still rising
• Median ≠ Market value
• Real math helps calm emotions
• It’s a great time to buy and sell smart
• Focus on net, not just price

🧍‍♂️ Bonus: How to Talk to Buyers

🗣️ Buyer Script:
“Yes, prices have adjusted a little, but you’re not competing with 20 offers anymore. You’re buying with leverage, not desperation. There’s no more guaranteeing the appraisal gap or waiving inspections!”

🔧 Tools to Grab from Premier Coaching

• Seller Net Sheet and Buyer Net Sheet
• Price Reduction Scripts
• Open House Strategy and Checklist
• 1800HomeHotline Sign Marketing

Join us at HarrisMasterMind.com or find out if Elite Coaching with Tim and Julie personally is right for you. Text Tim directly at 512.758.0206.

AND THAT'S A WRAP!

Keep grinding,

—Tim & Julie Harris
Harris Real Estate Daily

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